Inspired By Imua | Medical Device Development Guidance, Insight, and Stories to Help Entrepreneurs and Inventors Move Medical Inventions to Market

Medical Device Development is full of rough waves to overcome for entrepreneurs and professionals alike. We talk with medical device experts to help you overcome and master those waves. To give you insight, we talk with those far along in medical device development and those who have just launched their medical product so you can apply what they have personally learned. To keep you inspired, we talk with patients who's lives have been changed or saved by medical devices just like the ones you are working so hard on. Inspired by Imua is offers the best professional development for anyone in the medical product development space.
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Inspired By Imua | Medical Device Development Guidance, Insight, and Stories to Help Entrepreneurs and Inventors Move Medical Inventions to Market


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May 23, 2017

I want to celebrate my birthday by helping others and have a fun contest going on. The winner will receive a pitch makeover or get help putting their pitch together if they don't have one yet. I cover the details in this episode + I give some tips on pitching based on my experience and from working with the original Shark from Shark Tank, Kevin Harrington.

Apply for the contest here

May 16, 2017

It's no surprise startups are in constant fundraising mode for a while and Ezequiel of Apnosystems is no exception however, he shares with us what's beyond the cash prize he's currently chasing and gives us a glimpse into life as an Argentinian startup with some of the team in San Francisco.

May 9, 2017

I’m starting a live Q&A podcast on Facebook live and you can catch it by following Imua Services on Facebook.  the next live Q&A will be on Monday June 12.  This will be a special episode because it’s the day after my birthday and I’m going to run a birthday challenge the week of June 4-11 and I’ll announce the winner LIVE on the podcast on June 12.  Stay tuned for details.  This episode I answer questions that were submitted to me beforehand.  Some have to do specifically with med device product development, there are some personal questions, funny questions, and I give some great direction for those of you in the midst of product development.  What do you think was the most random question asked and…keep an eye out for a cameo appearance if you watch the video version :)

May 5, 2017

Have you wondered what it would be like to have your startup based out a co-working facility? We discuss some of the unexpected benefits along with co-working, a medtech & biotech startup event in the D.C. / Baltimore area, and how to turn your medical idea into a fundable business.

Grab your free copy of the audible audio book "Lean Startup" here

Apr 25, 2017

When visiting Minneapolis for the Design of Medical Devices conference, I saw how much the innovation cycle is at work in the medical device / medtech industry. I interviewed the lab supervisor from the Medical Devices Center along with several students as part of the student design showcase that took place there. I've got several events coming up soon and for the details, visit our home base here.

Apr 18, 2017

It's been about 3 1/2 years since Aaron started his company, Hardin Scientific and he's now taking orders for pre sales on his lab incubator. Aaron has bootstrapped his way forward while working a full time job along with raising his son Lincoln and keeping his marriage strong. I got to help Aaron along about a year ago when I was building my Invention Idea to Profitable Product program and his feedback helped shape what it is today. Listen to how he's made huge momentum in the past year.

Apr 11, 2017

The theme of the Thrive Conference this past week in Virginia Beach was branding Virginia as the "Bioscience State". There's several initiatives to boost economic development in the state like grants, complimentary working space, and innovation challenges. Is that enough to achieve the goal of becoming the Biosciences State"? Listen to the 360 view of service provider, startup, investor, grant assistance, and economic development to see how Virginia is uniting to achieve this goal together.

Will you be in Minneapolis this week? April 13th I'm hosting a networking event at the Day Block Brewing Co for you to meet other medtech and biotech startups. More info and registration here.

Want to be part of the community we're building online plus get expert coaching and consulting from myself and my network? Join the Boardroom! Find out more here.

Apr 4, 2017

When you’re first thinking of something to invent, a big question that comes up is “how do I know if my idea is a good one?“ I know several of you stumbled on a solution to a problem while others desperately needed a solution to a problem so you created one, and there are other scenarios. No matter what lead to your idea, it’s important to know the impact and you can take a fun quiz to find that out here

Mar 29, 2017

For today's episode, I took questions that I frequently get asked about manufacturing and thought that you all might have some of the same questions so am answering them on the podcast. Got questions? I've got answers (or will find you one) so ask at

Mar 21, 2017

Have you ever been working on a new product and want to get a patent but you're overwhelmed by the process? We break down some things that you should do here BEFORE getting a patent that might surprise you. There's also an opportunity for you to take part in a free video training series here

Mar 14, 2017

This past week, Washington was abuzz with what will happen if the ACA is repealed. For medical device manufacturers, the question about the medical device tax repeal is top of mind. This tax, a 2.3% for innovation on new products, was enacted to raise fun

Mar 7, 2017

Celebrate our 50th podcast episode with us by getting a FREE training if you're a startup, entrepreneur or inventor--click here. If you work with startups and provide services to them, we've got something for you too--- email us at I did something special by doing this podcast via live video and plan on doing more of that. To make sure you catch the next one live, follow us on facebook here.

Feb 28, 2017

This week, I heard an NPR segment on patient centered clinical trials and it got me thinking about how many CRO's are designing trials, what should be included, who should be consulted, and what's the overall goal of the study. Listen as I do a deep dive into how to incorporate "usability" into your trials, recruit more patients, and get better results.

Feb 21, 2017

While some startups and early stage companies struggle with getting their messages out, others thrive. Erik Clausen and I do a deep dive into what you can do to get some exposure and PR. Erik is a managing partner for CG Life, a marketing agency specializing in the biotech and life sciences industry and share stories about his clients as well as the office "labs" ---- and I mean the furry kind with 4 legs.

Feb 14, 2017

By the year 2025, the workforce will be made up of 75% millennials....that's 3 out of 4. What are you doing so that you keep up with the trends and stay engaged with this audience that's bound to be your customer, your employee, your employer, or your VC? I give tips for this in this episode, which was a presentation given at MedTech Monday and you can download the well as watch a HILARIOUS video

See the presentation here

Watch the video here

Get the "Put a Shark in Your Tank Book" here

Feb 7, 2017

It's my last night in Cali for a while. My husband has a new job in the D.C. area and I head out tomorrow. I've come across some things that made me the person I am today and some of the good times, the bad, and my accomplishments and that made me think about how my business has progressed over time. What about you? I challenge you to email, tweet, or facebook message some things that you come across that shows just how far your business has come over the past year.

Jan 31, 2017

After she flatlined in her husband's arms, Cherie stayed alive thanks to several medical devices. Listen what she's up to with her new lease on life and why she's encouraging others to live big and be happy.

Jan 24, 2017

Hawaiian born and bred Hoala Greevy talks story with Meghan Alonso on how how he celebrated startup growth by giving then got a gift from one of Hawaii's angel investors. Also. listen to his entrepreneurial journey and how he stumbled into healthcare.... all the way from designing a game app!

Our virtual pre-accelerator, Invention Idea to Profitable Product is back and better since we're almost done with beta! Keep informed on updates and how you can sign up here

Jan 18, 2017

When you're a startup seeking funding in the medtech or biotech field, RESI is the place to be for early stage investment. Meghan Alonso was onsite talking with startups, attendees, and capturing bits of audio from the conference to bring to you. Be sure to catch the next conference live in Toronto on April 4.

Jan 10, 2017

It's that time of year that 35,000 medtech and biotech heads descend upon Union Square in San Francisco.  Listen up for what's happening this year and tips to take it all in and survive.... plus, you can download your own guide to keep with you!

Jan 3, 2017

Thanks to all of you listeners for supporting the growth of Imua Services.  We’ve been able to do quite a bit because of your support and we’ve helped several entrepreneurs and startups in medical product development with everything from idea validation to pitching to connecting with investors to matching with development partners.  It’s so exciting to see all the technology that ya’ll are working on!  Keep it up and listen here to find out about what’s happening in 2017.

Save $100 off your MedTech Monday registration by using code MONDAY100 at checkout

Dec 27, 2016

Did you miss one of the best medical device and medtech conferences of the year? The DeviceTalks West conference took place on December 12 in Irvine and covered a review of 2016, what medtech will look like in 2025, what startups today need to be doing to prepare for tomorrow, some changes in the legal arena, and how to build your company now so you're more legally prepared later on. Listen to catch the details.

Save $100 off your MedTech Monday registration by using code MONDAY100 at checkout

Dec 20, 2016

full shownotes here

Reggie Swift has helped several companies develop their products as an engineer and became inspired to change the world with some of his own ideas.  He's working hard on them when he has the time (in addition to his other job) and is feeling the pains and joys that come with being an entrepreneur.  Listen to some of the things he's overcome and what fires him up every morning to keep working hard and pushing forward with the spirit of Imua!


Register for MedTech Monday and save $100 here with code MONDAY100 at checkout


  • A brief introduction to today's guest [1:09]
  • Recouping strategy [6:14]
  • Tips to get your idea into fruition [7:50]
  • The most difficult part of Reggie's journey [10:01]
  • Tips you need to know about grants [12:24]
  • Self educating yourself while putting up your company [13:45]
  • Market research surprises [17:02]
  • Final tip from Reggie [19:18]
Dec 13, 2016

For full shownotes click here.

Over appetizers, Dan Golka and I chat about his upcoming conference, MedTech Monday, as well as his website MedTech Directory. The conversation drifts into some marketing strategy in how startups can leverage social media so listen up there.

Register for MedTech Monday conference and save $100 with code MONDAY100 at checkout 

  • Let's get to know Dan Golka [3:20]
  • The thing that Dan is most excited about [5:51]
  • If your company has a viable technology, you might just be a good fit to present at Dan's event [7:14]
  • Pay attention to social media [8:58]
  • It's not the followers, it's the engagement [11:47]
  • Dan's business secret - that works [15:39]
  • What to look forward at MedTech Monday [18:00]
  • Registration procedures [20:11]
  • Get your discount code [21:58]
Dec 6, 2016

When seeking startup funding, you need to have a solid business structure, business strategy, and pitch. Today we dive into these details to build on part 1 (in episode 36). If you didn't listen to part 1, you should...and it's the process of what it takes to get your product to market from ideation to launch and covers what needs to be done in marketing to regulatory to engineering to sales.

Click here to get $750 off Invention Idea to Profitable Product when it re-launches in January.

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